In today’s world, a video is a tool that has the highest return on investment. According to Forbes and Facebook Business, “video holds 5x more attention than stills.” According to Whiteboard Animation, “30-second video gets watched through and to the end among the mobile users.” Companies such as Amazon and eBay, report that adding a video to a product description increases 35% conversion rate. Video ads on social media platforms also get reposted by other users which increases the number of potential customers/clients. In fact, more than 700 videos are shared by Twitter users on a daily basis. People establish a personal relationship with a company through a video much more often than stills. In addition, SEO(Search Engine Optimization) puts a priority on a video. By adding a video to your marketing strategy, your website and social media platforms will perform better and be in the top list of the search engine. By utilizing our video advertising services, we are able to provide you with a video that tells a story, establishes a personal relationship, and attracts your target audience.
Forbes & Facebook
“Video holds 5x more attention than stills”
“64% of consumers make a purchase after watching branded social videos”
“Video drives a 157% increase in organic traffic from search engine results pages (SERPs)”
“60% of auto shoppers who used the video during the research process reported visiting a dealership or dealer website after watching of a vehicle they were considering”
Video is being utilized by the largest companies in the world such as Nike, Dodge, Amazon, Brookfield Asset Management, Mercedes, etc. The list goes on. Why do all of these huge companies utilize video ads more than stills? The reason being, with music, sound effects, motion, it is much more entertaining to follow than reading text. In addition, it is much easier to build a personal relationship with a viewer who can retain 95% of the information(Insivia) through a video than still.
At NOVAHIGHT, we require high standards and expertise from our personnel. Each service we offer, we have experts in that specific field knowing exactly how to provide projects that bring results to our partners. Our team has incredible skills when it comes to creative solutions. We are result driven storytellers.